Patch Updates 7.8: June 2024 Release Summary

Let's dive in!

🚀 What’s New?

Segments - Create Contact Segments to Streamline Your Marketing Campaigns and More

In our dedication to empowering our users with cutting-edge marketing tools, we are thrilled to unveil our newest addition - Segments. This innovative tool enables you to create tailored contact segments based on specific criteria, allowing you to craft targeted marketing campaigns with precision. Whether you're aiming for a particular demographic, engagement level, or behavior pattern, Segments offers the flexibility to reach your desired audience at the perfect moment. With our carefully curated pre-made Patch Segments, even newcomers can effortlessly dive into customization.

Relevant Links:

• Patch Segments Overview
• When should I use Patch Segments?

SmartOffers - Enhancements for Monitoring Performance and Boosting Engagement with Your Brand

Dashboard Card

Track the performance of your SmartOffers as part of your Loyalty Program by utilizing the newly added SmartOffers Card on your Dashboards. This feature allows you to monitor the effectiveness of your marketing efforts and loyalty programs in real-time. Keep a close eye on activation and redemption key metrics to ensure that your SmartOffers are driving the desired results. With this valuable tool, you can make data-driven decisions to optimize your campaigns and maximize customer engagement.

Relevant Links:

• Understanding the SmartOffers Dashboard Card

New Stats in the Main View

The SmartOffers main view's data table now includes updates to activation and redemption stats to help track the performance of your Loyalty Program. New data points include:

• # Activations
• Last Activation At
• Last Activation By
• # Redemptions
• Last Redemption At
• Last Redemption By

Check them out by navigating to the SmartOffers main view from your left navigation menu.

Loyalty Cash Widget + SmartOffers Integration

SmartOffers Integration

With SmartOffers, your customers can easily redeem their accumulated points for special offers and promotions. This new feature enhances the customer experience and encourages more interaction with your brand.

Key Benefits:

• Increased Engagement: SmartOffers incentivize customers to actively participate in your loyalty program, driving higher engagement rates.
• Enhanced Loyalty: By offering personalized rewards, you can foster stronger relationships with your customers, boosting their loyalty.
• Easy Redemption: Customers can view and redeem SmartOffers directly from the Patch Rewards widget, making the process straightforward and convenient.

Interested in Adding the Rewards Widget?

If you would like to add the Patch Rewards widget, now featuring SmartOffers, to your account, please contact our Customer Success team. They will assist you with the setup and ensure you get the most out of this new feature.

🛠 Most Impactful Bug Fixes

• Emojis in SMS Messages: Character counts for emojis in SMS messages now count accurately.
• Messenger App Notifications: The new messenger app notifications come through on your phone after installing the shortcut.

🌟 Feature Updates & Improvements

• Improved Automation Blocks: Our latest updates include additional information and a user-friendly step-by-step interface to offer clearer guidance on utilizing each block effectively.

• Kiosks Offers Page Update: Kiosk 4.0 now features the ability to modify points on the offers page.

👀 Coming Soon

• A/B Test Block in Automations
• Age Gating Widget for websites

We're committed to continuously improving and expanding our offerings to provide you with the best possible experience. Stay tuned for more updates and thank you for being a part of the Patch community!